Credits

Director / Art Director:Hiroshi Ouchi
Visual Designer:Tsutomu Miyajima
Producer : Hiroshi Takahashi, Fumihito Anzai
Copywriting : exwrite
Illustrator : HAMA-HOUSE
Sound:Dajistudio

Riiiver Concept Movie / How-To Movie

CITIZEN | 2019
WOW oversaw the planning and creation of the communication design for the new IoT platform, Riiiver, which was co-developed by Citizen Watch and VELDT.

In line with the view of the world presented by the Riiiver logo, the movie was created an illustrated animation that has a sense of nostalgia and warmth to it, while also having a modern feel. It has a sense of excitement and interest, and a view of the world that conveys expectation for the future. While carrying a sense of surprise and novelty with Citizen, a watchmaker, producing a new platform service, we aimed to generate an image different from that which Citizen already possessed.

Case Study “CITIZEN Riiiver”

Credits

Director / Art Director:Hiroshi Ouchi
Visual Designer:Tsutomu Miyajima
Producer : Hiroshi Takahashi, Fumihito Anzai
Copywriting : exwrite
Illustrator : HAMA-HOUSE
Sound:Dajistudio

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