Credits
WOW
Director：Daihei Shibata
Producer：Yasuaki Matsui
Animator：Senri Iida
Music：Hajime Sakita
:::
Creative Director：Kazutaka Furutake (design office Switch)
Illustrator：Daijiro Hironaka (Studios)
Producer：Nobushiro Kawai (ASTROLAND)
Director：Daihei Shibata
Producer：Yasuaki Matsui
Animator：Senri Iida
Music：Hajime Sakita
:::
Creative Director：Kazutaka Furutake (design office Switch)
Illustrator：Daijiro Hironaka (Studios)
Producer：Nobushiro Kawai (ASTROLAND)
Pannotora TVCM
Pannotora｜2017
“Pan no Tora” a popular bakery with many stores in Aichi has released its first TV commercial. WOW was in charge of direction.
The video starts with the dough making process of Pan no Tora’s 24 hour fresh bread, a bakery with worldwide sales to be proud of. As the bread rises, the characters in the video sing a theme song that repeats “Pan no Tora” over and over together, whilst. dancing around and having fun. This is all portrayed in a retro animation style.
The theme song uses actually recording from the machines used in the bread making process, adjusting these recordings for use in the video. The everyday harmonious sounds of the bakery are all packed into this upbeat tune.
The video starts with the dough making process of Pan no Tora’s 24 hour fresh bread, a bakery with worldwide sales to be proud of. As the bread rises, the characters in the video sing a theme song that repeats “Pan no Tora” over and over together, whilst. dancing around and having fun. This is all portrayed in a retro animation style.
The theme song uses actually recording from the machines used in the bread making process, adjusting these recordings for use in the video. The everyday harmonious sounds of the bakery are all packed into this upbeat tune.
Credits
WOW
Director：Daihei Shibata
Producer：Yasuaki Matsui
Animator：Senri Iida
Music：Hajime Sakita
:::
Creative Director：Kazutaka Furutake (design office Switch)
Illustrator：Daijiro Hironaka (Studios)
Producer：Nobushiro Kawai (ASTROLAND)
Director：Daihei Shibata
Producer：Yasuaki Matsui
Animator：Senri Iida
Music：Hajime Sakita
:::
Creative Director：Kazutaka Furutake (design office Switch)
Illustrator：Daijiro Hironaka (Studios)
Producer：Nobushiro Kawai (ASTROLAND)
Related
- All
- Featured
- Commercial
- Motion Graphics
- Installation
- Prototype
- Product
- UI/UX
Works
CITIZEN 2024 New Product Announcement 100th Anniversary of the first CITIZEN watch / Official website
CITIZEN｜2024
The Battle of Sekigahara 3D Motion Graphic Display
HITOHATA / Tourism Agency / Okazaki City / Sekigahara Town / Gifu Prefecture
