Credits
Creative Director : Yuki Tazaki
Director : Shigetaka Makabe
Visual Designer : Saki Kato
Producer : Yasuaki Matsui
Production Manager : Shinya Shimizu
SHOOT CREW
Cinematographer : Shinya Matsuo
Lighting Director : Yoshiyuki Morishita (Mikoshi)
Art : Naomi Hayashi (VOLVOX)
Hair&Make-up / Stylist : Sanae Mikami
Music : Masato Hatanaka
Director : Shigetaka Makabe
Visual Designer : Saki Kato
Producer : Yasuaki Matsui
Production Manager : Shinya Shimizu
SHOOT CREW
Cinematographer : Shinya Matsuo
Lighting Director : Yoshiyuki Morishita (Mikoshi)
Art : Naomi Hayashi (VOLVOX)
Hair&Make-up / Stylist : Sanae Mikami
Music : Masato Hatanaka
MELTANT-β CONCEPT MOVIE
MELTIN | 2020
MELTIN, which announced MELTANT-α—the concept model of the first avatar robot with a dextrous and powerful hand—in 2018 has now unveiled a new proof of concept test model of the avatar robot, called MELTANT-β. MELTANT-β has improvements in many aspects such as hand operation versatility, endurance, flexibility, and operability, and is aimed at solving the problem of severe workforce shortages in the construction industry. WOW is in charge of the planning, direction, and production of the concept movie for this model.
For the filming, we set up a real situation where the remote-controlled robot can show off its capabilities. We used a filming approach that did not use any CG or VFX and shot the scene exactly as it unfolded in the actual environment with a team of live-filming staff. We strived for a modern and fresh look by making full use of filming angles and color collections so that it didn't look like a mere demonstration of the robot's capabilities.
During the planning and production stage, we believed that the situation which calls for the avatar robot the most would be dangerous environments like construction sites. Additionally, for near-future applications, we also put its utility in space stations far away from Earth into perspective. Coincidentally after that, the coronavirus pandemic started and travel restrictions have become a new norm. The completion of avatar robots is what the world is yearning for.
For the filming, we set up a real situation where the remote-controlled robot can show off its capabilities. We used a filming approach that did not use any CG or VFX and shot the scene exactly as it unfolded in the actual environment with a team of live-filming staff. We strived for a modern and fresh look by making full use of filming angles and color collections so that it didn't look like a mere demonstration of the robot's capabilities.
During the planning and production stage, we believed that the situation which calls for the avatar robot the most would be dangerous environments like construction sites. Additionally, for near-future applications, we also put its utility in space stations far away from Earth into perspective. Coincidentally after that, the coronavirus pandemic started and travel restrictions have become a new norm. The completion of avatar robots is what the world is yearning for.
Credits
Creative Director : Yuki Tazaki
Director : Shigetaka Makabe
Visual Designer : Saki Kato
Producer : Yasuaki Matsui
Production Manager : Shinya Shimizu
SHOOT CREW
Cinematographer : Shinya Matsuo
Lighting Director : Yoshiyuki Morishita (Mikoshi)
Art : Naomi Hayashi (VOLVOX)
Hair&Make-up / Stylist : Sanae Mikami
Music : Masato Hatanaka
Director : Shigetaka Makabe
Visual Designer : Saki Kato
Producer : Yasuaki Matsui
Production Manager : Shinya Shimizu
SHOOT CREW
Cinematographer : Shinya Matsuo
Lighting Director : Yoshiyuki Morishita (Mikoshi)
Art : Naomi Hayashi (VOLVOX)
Hair&Make-up / Stylist : Sanae Mikami
Music : Masato Hatanaka
Related
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- Featured
- Commercial
- Motion Graphics
- Installation
- Prototype
- Product
- UI/UX
Works
CITIZEN 2024 New Product Announcement 100th Anniversary of the first CITIZEN watch / Official website
CITIZEN｜2024
The Battle of Sekigahara 3D Motion Graphic Display
HITOHATA / Tourism Agency / Okazaki City / Sekigahara Town / Gifu Prefecture
