The opening title for the 2024 NHK special program “Songs Resonating Around the World: The New Era of Japan-Korea Pops” was planned, directed, and produced by WOW. The show captures the vibrant energy and avant-garde quality of these genres as it examines the current situation of J-POP and K-POP's global ascent. Three-dimensional images, originating from South Korea and Japan, depict the number of listeners on a textured, mostly white world map. The different ways these music cultures spread around the world are highlighted by the fact that J-POP's reach is often unexpected, such as through anime theme songs, but K-POP, as a cultural enterprise, deliberately grows internationally through marketing.

The Chunichi Building, a long-standing symbol of Nagoya, made its grand debut as a commercial complex in 2024. ICONIC, the flagship brand of Royal Park, has opened on the upper floors. WOW was responsible for planning and producing the video that is shown in the hotel's guest rooms.

With the understanding that guests would view the video passively, we focused on ensuring it would blend into the guest room, like a painting on the wall, rather than overwhelming them with information. It was designed as a background video (BGV) to enhance the ambiance and value of the space.

Making the most of the breathtaking views from the upper floors, the film was created with the theme of "sky." During filming, we captured ethereal snowy landscapes that are rarely seen. By applying a variable speed of 30 to 40 times to the long-take footage, we dynamically highlighted the movement of clouds and sunlight. The film portrays the slow passage of time, from sunrise to sunset.

Responsible for video creation for an installation at an event previewing the new BMW 5 Series, themed for the business athlete. Expressed the concept for the 5 Series, a worldview consisting of five taglines, using motion graphics and music.

The entire installation had rotating mirrors to the left and right of the video, and through the coordination of music, lighting, and playback the video intermittently reflected off of the auto, amplifying and expressing in a complex manner the world view of the 5 Series.

WOW was in charge of creative direction video production for the installation, “Tokyo Station Granroof Light on Train”. It opened from December 1st to 25th at JR Tokyo Station Yaesuguchi Granroof pedestrian deck and the Yaesuguchi-ekimae courtyard.

“Tokyo Station Granroof Light on Train”
A new platform is coming to Tokyo station, one of the busiest in Japan where many trains come and go on a daily basis. The many lines at the station carry people on their daily journeys and they all create light -- the origin of thoughts and energy. Light dances in the air and is touched by visitors breaking up into “light flowers” and drifting on throughout the Granroof area.

With a total length just over 200m, the Granroof will have 3 areas: “Image Presentation area”, “Interaction area” and “Lighting effects area”. The story in each area will connect seamlessly, where you will be able to enjoy the light space from any vantage point. Also, in the Interaction area, visitor’s silhouettes will be projected in real time, where they can interact with the light from the train.

WOW’s first architectural project, Future Center Hakodate and Kids Plaza Hakodate opened in Hakodate city, Hokkaido on October 15, 2016. It has opened as a regional exchange center after two and half years of cooperation with Sony PCL.


We have taken comprehensive responsibility for the establishment of these facilities aimed to revitalize the area. Along with creating contents for the large LED display ‘Media Wall’ requested by the city at the time of project planning, we also designed the concept of the facility, cooperated with Future University Hakodate and worked with students through workshops to design the logo and website.


Hakodate City has been dedicated to disseminating science as the city’s new attraction since 15 years ago, and Future Univeristy Hakodate was founded for that purpose. With the creation of the nation’s first complex systems science department, it has been progressing in the fields of artificial intelligence, advanced technology education and design education. Future Center Hakodate and Kids Plaza Hakodate aim to use science as a base to nurture the strengths (the ability to recognize and solve problems independently) necessary for the next generation to uphold the world of the 21st century. We have called this strength ‘Odoroku Chikara’ (ability of discovering) and used it as the concept to develop these facilities. By utilizing the location in front of the station, we hope to revitalize the area through the development of these facilities.


We have designed content that brings out this “Odoroku Chikara” on the large LED display Media Wall measuring 14m wide and 3m tall, and the 360 studio in Future Center Hakodate. Additionally, we are planning to continue participating in the future, through workshop programs, content creation, as well as support and advice for the facility and city planning.


【Media Wall】
We have produced the contents listed below on the Media Wall. All of them will tickle the intellectual curiosity of children, and were produced with the objective of deepening their experience by interacting with the videos. Details can be found here


The secret of the herd: An interactive aquarium that allows children to learn about the ecology of squids while having fun.


Size and speed: An animated reference book that allows one to experience the size and speed of animals, cars, and bullet trains via full-scale CG.


The deviation of time: An interactive visual expression using one’s own body to learn about “time” and its lag and deviation.


Water fireworks: A water fountain that looks like fireworks and doubles as a clock. Number-shaped water shoots up and explodes beautifully in the air.


Hakodate Musical: A fun video series introducing Hakodate, created by filmmaker Inoue Ryo, who is in charge of the NHK program "Bijutune!"


【360 Studio】
A space to enjoy the interaction of sound and videos.


HAKOUSTIC ORCHESTRA: One of the representative sounds of Hakodate, the rarely experienced pipe organ, can be played at will using your body.


HAKODATE REMIX: A physical DJ application where you use your body to play your own recorded voice. Learn fundamental musical rhythm and notes while having fun.


360 Orthodox Church of Japan: Experience the inside of the bell tower of the Orthodox Church of Japan and the 360-degree scenery of beautiful Hakodate as if you are right there; you can even ring the bell.